Midwest Dairy and Missouri Farmers Care (MFC) joined forces at the June 23 St. Louis Cardinals game, which attracted 37,492 fans. Dairy farmer Bethany Bloss of Sarcoxie, Missouri, threw out the ceremonial first pitch before the matchup with the San Francisco Giants. Recently, MFC wrote a profile article about Bloss’s advocacy for animal health and shared it on Facebook.
While Bloss made the first pitch, a zinger straight to home plate, a public announcement showcased the pride Missouri farming families have in caring for their animals, producing healthy and delicious food, and engaging in sustainable practices. The first 10,000 fans ages 15 years and younger received a complimentary growth poster featuring Cardinals’ outfielder Lars Nootbaar to commemorate their gameday experience. The giveaway is one of several components of the 2024 Race to the Plate campaign building trust with consumers.
Following the opening ceremonies, Midwest Dairy hosted dairy farmer guests and online influencer friends in a suite at Busch Stadium. The gathering was an opportunity to network and catch up in a casual setting.